Johnson’s Strategic Plan: Making progress with all six initiatives

I.  PROGRAM INNOVATION

  • Program Integration updates:
    • Incorporated information about all four programs in our orientation material
    • Conducting joint social activities between EMBA and resident students
    • Added speakers to the EMBA programs and video-taping key residential speakers live or later availability
    • Conducted an in-depth curriculum review of the Cornell EMBA in Palisades (CEMBA) that resulted in curricular enhancements and improvements
  • Residential program improvements:
    • Curriculum
      • Added 12 breadth and depth concentrations
      • Added two new international study trips
      • Added additional global courses
    • Enhanced leadership program
      • Launched an enhanced leadership program for first year students
      • Launched Johnson Board fellows for non-profit board experience
      • Leadership fellows to work with first year students on the leadership program
    • Advising
      • Implemented a “surround the student” approach in the CMC with assigned advisors and integrated industry knowledge with career programming
      • Expanded the CMC advising staff with added experienced industry staff.
      • Developed an integrated career preparation program that combines practitioner faculty, focused CMC advisors, second year students and professional clubs to provide preparation and advice
      • Implemented an alumni coaching program

II.  GLOBAL EDUCATION

  • Faculty
  • Emerging Markets Institute (EMI)updates:
    • EMI: The organization:
    • EMI: Research:
    • EMI: Curriculum and teaching:
      • Added two new study trips this year to Russia and Israel
      • Standardized study trips to include a combination of culture, company visits and working with students at an institution in (visiting) country
      • Launched a pilot joint international management consulting practicum course with ESCP
      • Conducting a similar joint course this fall with IIMB
      • Prof. Karolyi has asked students in his class create case studies from which he may develop teaching cases
    • EMI: Outreach:
      • Co-sponsored a global speaker jointly with the Cornell Institute of European Studies Grzegorz Kolodko - "Wither the World, Wither Europe". He is the former Finance Minister and Deputy Prime Minister of Poland
      • Participated the 7th Indo-US Economic Summit conference on the “Potential for Indo US Partnership in Higher Education”
      • Co-sponsored with Better Brazil a conference March 4th in Ithaca “Brazil – A Pathway into the Future”
      • Co-sponsored with the George Weiss Center for International Financial Research at Wharton a conference on “Sovereign Debt Risk” at Wharton
      • Co-sponsored an International Business Conference with Nanjing Business School in Nanjing.
      • Signed our first founding corporate partner with Citi
      • Expanded global presence through alumni clubs in India, China, and Dubai, and Singapore
      • Work underway for CQEMBA boardrooms in Colombia and Mexico
    • Institutional relationship updates:
      • Expanded our institutional relationships this year. We now have 37 schools with exchange programs with us up from 25.
      • Welcomed three in-bound EMBA programs this year from China: two from Nanjing and one from Guangua at Peking University.
      • Signed an MOU with CKGSB in Beijing for multiple activities including EMBA and MBA student exchanges, hosting senior executives from Chinese energy sector at Johnson, and advising on set-up of China Investment Fund
      • Signed MOU with CIEBS for an inbound EMBA program.
      • Signed agreement with IIMB in India for a joint project course in 2011 and are working to connect Johnson faculty with IIMB to facilitate potential joint research

III.  THOUGHT LEADERSHIP

  • Centers and Institutes
  • Faculty of the future
    • Plan underway for tenured faculty hiring which has thus far resulted in the hiring of three full chaired professors
    • Extend the tenure clock to eight years to retain junior faculty and give them time to obtain tenure
  • Research
    • Launched Activity Insight to track our research
    • Enhanced Johnson’s PhD program
    • Launched Thought Leadership at Johnson to communicate our research externally

IV.  ALUMNI ENGAGEMENT

  • Alumni services added or enhanced:
    • Free alumni career counselor
    • Expanded set of career tools
    • Library access and database tools
    • Alumni job listserve
    • Alumni resume book
    • Alumni job postings
    • Video streaming and/or story capture of key speakers and reunion event
    • Alumni Engagement means and methods added or enhanced:
      • JPals for prospective students to connect prospective with alumni early
      • JCoaches to engage alumni who are interested in career coaching with students desiring coaching
      • Class agents for each class to keep the class engaged with one another
      • New Alumni website with social networking capability
      • LinkedIn groups for the school as a whole as well as subgroups, such as country or clubs
      • Improved clubs to have to engage more alumni
      • New clubs, many international
      • Speaker roster for alumni who would like to be speak at Johnson events
      • Programming language and style to support early student stewardship toward Johnson
      • Mentor program for new graduates (in progress)

V.  DEEPEN CONNECTIONS TO BUSINESS

  • Corporate portfolio management system
    • Created an enhanced three tier model of corporate relations
    • Established benefits and activities by tier
    • Added a Johnson Premier Partner to the corporate partner group which traditionally was based on fund raising. The new tier recognizes corporations who recruit consistently, support school activities and donate to the school.
    • Established tier one companies and implemented CRM program for them focused on executive champions at each, regular visits, Dean visits and alumni involvement.
  • CRM system and process
    • Identified appropriate CRM system and are implementing Salesforce.com across multiple areas of the school
    • Developing the processes and reporting to effectively utilize it across the school
    • Tracking company contact and engagement at all points
  • Targeted external outreach programs and corporate-focused events
    • Conducted events with alumni in tier one companies with number to expand this year
    • Developed a pilot CXO level event this fall in New York - a small breakfast by invitation of the Dean, Professor Bob Frank will debate PJ O’Rourke
    • Engaging EMBA constituents more aggressively in our corporate outreach to ensure Johnson reaches desired corporations

VI.  FINANCIAL SUPPORT

  • Re-organization & financial updates:
    • Developed a new strategic plan for AA&D with stretch goals
    • Reorganized AA&D to focus more or our resources on fund raising
    • Added Class Agent program to help with annual fund
    • Expanded membership on the Dean’s Leadership Council
    • Annual Fund equaled the highest total ever in 2010
    • Established new record for the annual fund and endowed and restricted funding in 2010