CBS News takes Johnson's Manoj Thomas' research to the streets

11/22/2010 11:24:00 AM

Thomas research that indicates using plastic at the register may lead to making poor food choices is presented to intrigued NYC shoppers

Major media continue to promote consumer-friendly, co-authored research by Manoj Thomas, assistant professor of Marketing at Johnson.  His study, that appeared in last month’s Journal of Consumer Research and that has recently made the major media rounds found it's way to a recent CBS consumer package.

Shoppers questioned appear to also find Thomas' findings thought provoking as they look to manage their weights (and budgets)!
rating
  Comments