November 2008
Director's Message: Dean's Advisory Council
J&J CEO Weldon: "A Perspective on Leadership"
Deloitte CEO Salzberg: "Where Do We Go From Here?"
Business Week ranks the Johnson School #11
Introducing JS-Pals and JS-Coaches
Alumni Career Services
What's news with you?
Telling Our Story
Johnson School ad campaign targets airport travelers
Logitech to acquire SightSpeed Inc., a Big Red Ventures portfolio company
Johnson School Announces Winners of 7th Annual Stock Pitch Competition
Faculty Research
Featured Alumnus: Michael Masnick '97, MBA 98
News Highlights
Alumni in the News
Students in the News
Events
Dean's Advisory Council - Great minds at work for the Johnson School
Twice a year, the Johnson School's Advisory Council gathers to provide guidance, financial support, and assistance to promote the objectives and strategic goals of the school. At this fall's meeting in Sage Hall, it was apparent how passionate this engaged body of alumni, friends, and school leaders, is about helping current students and alumni, and contributing to the broader strategic planning for the school. More...
J&J CEO William Weldon's Durland Lecture: "A Perspective on Leadership"
William C. Weldon, CEO and chairman of the board of Johnson & Johnson, came to campus to deliver the 2008 Durland Memorial lecture on Nov. 13, 2008. Weldon assumed leadership of Johnson & Johnson in April 2002. Previously, he served as worldwide chairman for the company's Pharmaceuticals Group, and as a vice chairman of the board of directors. He was elected to the board in February 2001. The Durland Lecture is the Johnson School's most prestigious business-speaking event. Each year, the dean of the school invites a distinguished business leader to the campus to meet with students and faculty members and to deliver a major address. View a video or download a podcast of his presentation.
Deloitte CEO and Park Speaker Barry Salzberg: "Where Do We Go From Here?"
Barry Salzberg, CEO of Deloitte & Touche USA LLP, shared his vision of the future and the impact of the current economic crisis, both short-term and long-term, when he visited the Johnson School as a Park Leadership Series Speaker on Oct. 30. View a video or download a podcast of his presentation.
Business Week ranks the Johnson School #11
The Johnson School rose two places to #11 this year, beating Tuck, NYU, and many other fine institutions.
Introducing JS-Pals and JS-Coaches: Connecting alumni and students
The Johnson School announces two exciting, new mentoring programs designed to strengthen ties among alumni, current students, and admitted students: JS-PALs and JS-Coaches. Through JS-PALs (Johnson School Personalized Admissions Links), each admitted student experiences the value of becoming a member of the Johnson and Cornell community through instant Cornell connections. Each newly admitted student receives a Cornell network of PALs (a first-year and a second-year MBA student, plus two alumni matched by career interest and geography). PALs call the new admit to welcome him or her to the Cornell community and continue to be a resource throughout the decision-making process. JS-Coaches matches interested students with an alumni coach who can provide them with advice and counsel in their job search. To sign up for either program, log on to JAC (Johnson Alumni Connection) and use the selection boxes there to indicate you would like to participate in JS-PALs and/or JS-Coaches. While you're there, please update your information in JAC.
Alumni Career Services
In response to this tough job market, the Johnson School is offering alumni several new career services in addition to established services. You can find them all in Alumni Career Services. Please especially note JohnsonJobs for networking and the new Alumni Résumé Database and the online Career Guide.
What's news with you? Submit your Class Note online
New job? Promotion? New business? Marriage? New child? Volunteer work? Honors? Hobbies? Passions? Visits with classmates? Share your news with your classmates via the online Class Notes form for Cornell Enterprise, the Johnson School's magazine.
Telling Our Story
"Telling Our Story" is a comprehensive overview of all that was done to market the Johnson School and build our brand during the 2007-2008 academic year. As our alumni, you help to create and reinforce the brand as you interact with each other, reach out to prospective students, mentor current students, visit the school as speakers, participate in alumni events, share your stories for our publications, and come back to the school as recruiters. In that regard you are all marketers. Thanks to all of you for the integral roles you've played in marketing the school this past year.
Johnson School ad campaign targets travelers in December
The Johnson School's office of Marketing and Communications, spearheaded by Sandra Paniccia, developed a campaign targeting airport travelers during the busiest travel month, December. We're promoting all four MBA programs through a 30-second commercial (right click to play the clip). It will air three times per week during prime time on the CNN Airport Network.
In addition, a radio interview with Dean Joe Thomas will be broadcast on American Airlines' "The Best of Breed: Industry Innovators" segment and played throughout the CNN Airport Network and on American Airlines' "Business and Technology Report" In-Flight Radio Channel. This program focuses on innovative companies, both large and small, from a variety of industries. It will be rebroadcast on www.skyradionet.com with a link to the Johnson School's Web site for one year.
Logitech to acquire SightSpeed Inc., a Big Red Ventures portfolio company
The acquisition is a significant exit for the Johnson School's Big Red Ventures , AN MBA student-run, evergreen, early stage venture fund.
Johnson School Announces Winners of 7th Annual Stock Pitch Competition
Tuck School of Business takes top honors
Faculty Research
AMA journal study shows evidence of a major environmental trigger for autism
Professor Michael Waldman is the lead author on peer-reviewed autism research that highlights the need for further study. He spoke about the research in a recent interview; to view it, visit Professor Waldman's page in the Johnson School collection at eClips.cornell.edu.
News Highlights
Bailout offers fair-value out
Financial Week (Crain's) - 10/05/2008
Professor Maureen O'Hara comments on pricing assets based on theoretical models, an approach known as level three, and how the models have been shown to be inaccurate.
Soapbox: The importance of sustainability
Financial Times - 10/13/2008
Professor Stuart Hart offers his opinion on the importance of integrating sustainability into business school curriculum....
Admissions Director Q&A: Randall Sawyer of Cornell University's Johnson School of Business
Clear Admit - 10/14/2008
Director of Admissions Randall Sawyer discusses our immersion program, the recruiting and retention strategy to increase the number of female MBA students, and more.
Time for bankers to risk an apology?
Thomson Reuters - 10/19/2008
Professor Benjamin Ho comments on the importance of sincere apologies for building confidence and trust. This article was picked up by numerous outlets including Forbes, the International Herald Tribune, CNBC, and others.
The Admissions Interview: Your Questions
BusinessWeek.com - 10/24/2008
Admissions director Randall Sawyer offers advice on what prospective students should ask MBA interviewers while on campus
Johnson School at Cornell hires Coyne to boost brand
PR Week - 10/27/2008
The Johnson School at Cornell University named Coyne PR its AOR, focusing on raising the graduate business school's brand awareness
Top 10 Business Schools with the Best Career Prospects
Princeton Review - 10/30/08
The Princeton Review surveyed job placement, average starting salary of students after graduation, and asked students about the efforts of their career-placement office, the quality of recruiting companies, their level of preparation and more to come up with this list Top 10 Schools with Best Career Prospects, on which the Johnson School ranked ninth.
Alumni in the News
Startup Website Aims to Cut Costs for Wary Consumers
Cornell Daily Sun - 10/22/2008
A Web site developed by Albert Ko '06, MBA '08, CheapCheapCheap.com, is profiled. Ko mentions the technology courses and faculty at the Johnson School as being influential in inspiring him to start his own business.
Students in the News
Day Celebrates University Sustainability Efforts
Cornell Daily Sun - 10/23/2008
Ed Rifenburg, MBA '09, is quoted in this article on Cornell's Sustainability Day. Rifenburg is the lead for Cornell University's Solar Decathalon Marketing & Communications team for 2009.
Events
For upcoming events, check out the Alumni Events Calendar
