Base of the Pyramid Enterprise Development

We are focused on the opportunities for forging lasting partnerships between the private sector and income-poor communities at home and abroad. We seek to better understand the practices and capabilities that amplify the value of local knowledge and lead to effective, scalable enterprise development.

Research

Base of the Pyramid Protocol™
A process for companies and communities to collaboratively develop sustainable, culturally appropriate business models that serve unmet needs of poor communities.

Corporate Initiatives to Serve Poor Markets
A longitudinal study funded by the National Science Foundation designed to follow the six multinational companies as they conceived, proposed, implemented, and expanded or terminated projects aimed at the base of the economic pyramid.

A Study on Sustainable Development: Corporate Strategy and Innovation Models for Low-Income Groups
In collaboration with the Center and researchers at Tsinghua University's School of Economics and Management. Funded by the National Science Foundation of China, the longitudinal study is focused on corporate strategy and innovation models for low-income communities in China.