Emerging Markets Roundtable 2014

The Johnson Emerging Markets Institute completed its roundtable on government relations and local competition on August 21, 2014 in New York City. Around 30 participants spanning across academia, industry, and professional services, attended the event.

Mr. Ackerman, senior director of KPMG, started off the roundtable by highlighting that companies are finding the challenges and risks of dealing with emerging markets are becoming more complex and difficult than ever. This roundtable discussion covered other important topics such as effective government relations, addressing issues of corruption, and competing against local competition.




  • Effective Government Relations
  • Competing Against Local Competition


  • 8:30 Registration
  • 8:45 Welcome
  • 9:00 Overview of Emerging Markets Institute and Day’s Agenda
  • 9:15 Session I – Effective Government Relations
  • 10:30 Break
  • 10:45 Session II – Competing Against Local Competition
  • 12:00 Lunch
  • 1:00 Wrap-Up
  • 1:15 Closing Remarks
  • 1:30 Adjourn


Richard Coyle

Richard J. Coyle, Executive Director, Emerging Markets Institute, Samuel Curtis Johnson Graduate School of Management, Cornell University

Richard J. Coyle is the executive director of the Emerging Markets Institute at Johnson. From 2007-10 he was a senior director for International Corporate Affairs for Wal-Mart Stores, Inc. in Bentonville, Arkansas, where he supported the European retail market and the Global Procurement organization with media and government relations. He has developed significant expertise in crisis communications as the corporate spokesperson for business practices and factory conditions in the world’s largest supply chain. Prior to this, he served as Maine’s state director of international trade and president of the Maine International Trade Center. In addition to his MBA from Johnson, Richard holds a bachelor’s degree from the Wharton School of the University of Pennsylvania and an Advanced Graduate Business Certificate from the McCallum Graduate School of Business at Bentley University. He has taught at the graduate and undergraduate levels at Southern New Hampshire University, and has served as chair of the Industry Advisory Board of the Loeb-Sullivan School of International Business & Logistics at Maine Maritime Academy. He has also lectured at Binghamton University and American University, and has been a speaker at several industry conferences. Richard is the recipient of the Order of Merit, the highest civilian honor bestowed by the Federal Republic of Germany, in recognition of his efforts to advance international trade.

Lourdes Casanova

Lourdes Casanova, Senior Lecturer of Management, Samuel Curtis Johnson Graduate School of Management, Cornell University

Lourdes Casanova, a Senior Lecturer at the Samuel Curtis Johnson Graduate School of Management at Cornell University, specializes in international business with a focus on Latin America and multinationals from emerging markets. A Fulbright Scholar with a Master’s degree from the University of Southern California and a PhD from the University of Barcelona. She taught at INSEAD from 1989 until 2012, was a visiting professor at Haas School of Business at the University of California at Berkeley, at the Judge Business School at the University of Cambridge and at the Latin American Centre at the University of Oxford in 2010. She is a visiting Faculty at the University of Zurich, Deusto Business School and Universidad Autónoma de Barcelona and a consultant of the Inter-American Development Bank. She taught and directed executive programs at INSEAD for senior managers from global multinationals including Telefónica, BBVA and Cemex and the Brazilian Confederation of Industries (CNI). She is also a consultant of multinationals operating in Latin America.

She is the author of the book: ‘Global Latinas: Latin America’s emerging multinationals’ published by Palgrave Macmillan in 2009, coauthor of Innovalatino, Fostering Innovation in Latin America, published by Ariel in 2011 and has published numerous case studies, chapters in books and articles in journals including Beijing Business Review, International Journal of Human Resource Management, Business and Politics and Foreign Affairs Latinoamérica.

She is a member of the Global Agenda Council of the World Economic Forum of Latin America, a member of the Advisory Committee European Union/Brazil, the World Investment Network of the UNCTAD, the B20 task force on ICT and Innovation, a reviewer of Strategy Management Journal, was responsible at INSEAD of the Goldman Sachs 10,000 women initiative and co-leading the InnovaLatino research project on Innovation in Latin America, an OECD/INSEAD research project funded by Fundación Telefónica. She is a board member of a start-up Documenta, a member of the Network of Interdisciplinary Research in Family Firms and the Nominating committee of the World Innovation Summit (HIT Barcelona).

Humberto Luiz Ribeiro

Humberto Luiz Ribeiro
Visiting Scholar, Emerging Markets Institute, Samuel Curtis Johnson Graduate School of Management at Cornell University
Former Secretary of Commerce and Services, Brazilian Ministry of Development, Industry and Foreign Trade

Humberto Luiz Ribeiro is a Brazilian entrepreneur, who has started up numerous ventures in the information technology, business process management & outsourcing, and biocapacity sectors. In 2011, he was appointed as the Secretary of Commerce and Services within the Brazilian Ministry of Development, Industry and Foreign Trade. While there, he streamlined processes for establishing corporations from 120 days to 48 hours, and helped create 4 million new businesses. He created the Brazilian Official Catalog for Investment Opportunities, helping to attract a record $180 billion in foreign direct investment, and was directly involved in public policies to foster entrepreneurship and achieve the lowest unemployment rate in Brazil since 1998. In August, 2014 he joined Johnson @ Cornell as a Visiting Scholar and will be focusing his research on the growth of services sector in emerging markets.

Humberto holds a Bachelor of Science in Civil & Environmental Engineering from the University of Brasilia, an MBA in Government Administration and has participated in executive programs at MIT, INSEAD, the Wharton School, and Georgetown University. He has been a member of the National Leaders Forum Brazil since 2001. The World Economic Forum nominated Humberto as Global Leader for Tomorrow in 2002, recognized one of his companies as a Global Growth Company in 2007, and asked him to serve as a Global Council Member in 2012. He is a recipient of numerous awards and recognitions, including the Federal Medal of Victory from Brazil in 2014.

Chris Sungjoo Kim, MBA '15

“EMI has provided a plethora of both regional and international opportunities through which I was able to meet current and future leaders of emerging markets.”

- Chris Sungjoo Kim, MBA '15
EMI Fellow