Justin Johnson

Justin Johnson

  • Deane W. Malott Professor of Management

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Faculty Expertise

  • Antitrust
  • Economics
  • Industrial Organization
  • Strategy


Samuel Curtis Johnson Graduate School of Management



Cornell Directory Entry


Professor Justin Johnson received his PhD from MIT and is currently a Professor of Economics at Cornell University's Samuel Curtis Johnson Graduate School of Management. He is an active and globally renowned researcher in economics and strategy, and a past editor at both the Journal of Industrial Economics and the International Journal of Industrial Organization, top journals in his field. Professor Johnson uses tools from economics and game theory to better understand how firms can compete and succeed in challenging environments, and what strategies they can adopt to either achieve or maintain dominance in markets. Much of his research is motivated by events and issues in high-tech markets, including work on online platforms, the agency model of pricing, retail price-parity restrictions, targeted advertising, open source software, and data and artificial intelligence. Other work examines product line choices and pricing, retail competition and loss-leading, mergers, and more. He teaches Business Strategy to Executive MBA students. On three occasions he has received the EMBA Teaching Excellence Award, voted on by graduating EMBA students and awarded to one professor. In addition to his research, academic talks, teaching, and involvement with executive development, Professor Johnson discusses his research and its relevance to current matters of interest with governmental bodies around the world, including the US Department of Justice, the US Federal Trade Commission, the EU Directorate General for Competition, the European Commission, and the UK Competition Authority.

Recent Courses

  • NCCE 5090 - Business Strategy
  • NCCB 5090 - Business Strategy

Academic Degrees

  • PhD Massachusetts Institute of Technology, 1999
  • BA University of Florida, 1994