Briefings provide opportunities to generate positive first impressions about your organization. Many companies bring Johnson alumni, recent hires, and representatives from the functional areas for which they are recruiting to participate in these sessions. In addition to allowing students to learn about your company, these functions enable you to identify candidates in whom you may be interested.
Use this forum to describe:
- the nature of the jobs for which you are recruiting
- your competitive arena
- training prospects
- career paths
- your corporate culture
Briefings are scheduled at either 6:15 p.m. or 7:30 p.m. and may take a variety of formats such as a speaker, panel, or audiovisual program. Most presentations are about 30 minutes long and are usually followed by a reception, allowing students and company representatives to interact. Students tell us the most effective briefings keep the formal presentations short and leave sufficient time for networking with alumni and other key staff. The 6:15 p.m. briefings and receptions need to be over by 7:30 p.m. to allow students to participate in the 7:30 p.m. events. Companies with multiple divisions are asked to schedule only one, shared briefing.
Please call the CMC to begin scheduling use of the facilities. Briefings are generally held in Sage Hall, and the Statler Hotel. If you choose to hold your event at Sage Hall, you may contact an approved local caterer. Corporate Partners have priority in scheduling recruiting events in Sage Hall. Briefings held at Sage Hall are restricted to Johnson MBA students due to space constraints. Please tell your corporate account manager if your event requires business or business casual attire.
Evening Before Information Sessions
Although most presentations occur prior to student résumé submission, some organizations host an information session the night before their campus interviews for only those students on their interview schedules. Usually, these are fairly informal and can be held in Sage Hall or off site. Alternately, you can meet in a local restaurant.
These relaxed get-togethers are another opportunity to share information in a comfortable setting. Student clubs can assist you in making arrangements. A list of club representatives and their e-mail addresses can be found here.
Publicize Your Event
One of the best ways to ensure a good turnout to an event is to publicize it. All events scheduled with the CMC are posted online for Johnson students. In addition, presenting companies may send one poster or an e-mail message to our corporate account manager advertising your presentation, which the CMC will disseminate to students.
The Cornell Business Journal (cornellbusinessjournal.com), a newspaper written and published by and for Johnson students, also accepts paid advertising. You may want to place an ad in the publication to promote your event. The paper is distributed three or four times a semester. Contact email@example.com for more information on advertising opportunities and rates.