PhD Student, Johnson
Samuel Curtis Johnson Graduate School of Management
Deepak Sirwani is a Ph.D. Candidate in Marketing at Cornell University. His research centers on consumer judgments and decisions within real-world marketing contexts. Deepak’s dissertation delves into judgments involving numbers, with applications in areas such as ratings, time perception, and emerging technologies like non-fungible tokens (NFTs). Additionally, his research encompasses consumers' store choices and examines the influence of being in love on decision-making. Broadly, Deepak’s passion lies in uncovering novel patterns in human decision-making, thereby exploring the uniqueness of human intelligence compared to artificial intelligence.
- NCC 4530/NCC 5530 - Marketing Management